EQ2 2018: The Right Recommendations

QUARTERLY REPORT

So does personalization actually achieve that? And if so, are the effects of consistent personalization measurable?

We can now say with certainty: Yes—to both. In our EQ4 2018 report, we dive into the data to measure the exact impact of cumulative personalized experiences on metrics like conversion rate, add-to-cart rate, and cart abandonment rate.

EQ2 2018: The Right Recommendations

The personalization engine trusted by the world's leading retailers.

QUARTERLY REPORT

Ecommerce product recommendations are a staple in the tool belt of any digital marketer looking to make a real business impact. But are product recommendations being used to their fullest effect or is there more for marketers to capitalize on to further drive revenue for their organization?

In the latest Ecommerce Quarterly report, EQ2 2018: The Right Recommendations, we drill down into the data to analyze the value that recommendations are delivering. This report explores how ecommerce product recommendations can be used to augment marketers’ top goals, such as building customer loyalty and boosting KPIs that speak directly to business impact.

Here's what you'll learn:

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Patterns of consumer engagement with product recommendations

The long-tail benefits of recommendations, including conversion rates and AOV for return sessions

Steps to take to serve the right recommendations to boost engagement

How product recommendations can be used as a signal of intent to buy, and what marketers should be doing with that information.

Patterns of consumer engagement with product recommendations

The long-tail benefits of recommendations, including conversion rates and AOV for return sessions

Steps to take to serve the right recommendations to boost engagement

How product recommendations can be used as a signal of intent to buy, and what marketers should be doing with that information.